Terms of Service

By using the Site, creating an account, or placing an order, you agree to these Terms and our Privacy Policy. When you create an account or check out, you will be asked to affirmatively agree by checking a box or clicking a button. By placing your order, you agree to these Terms, including the binding arbitration agreement and class-action waiver in Section 16. If you do not agree, do not use the Site or purchase from us.

You must be at least 18 years old (or the age of majority where you live, if higher) and able to enter a binding contract. The Site is intended for adults and is not directed to children.

You are responsible for keeping your login credentials confidential, for the accuracy of the information you provide, and for all activity under your account. Tell us promptly at hello@rubiareserve.com if you believe your account has been used without your authorization. We may suspend or close any account at our discretion, including for any violation of these Terms.

• Descriptions and images are illustrative. Coffee is an agricultural product; harvest, lot, and crop year vary, and our tasting descriptions are honest impressions, not guarantees of a particular flavor in your cup.
• Prices and availability are shown in U.S. dollars and may change at any time without notice. Our coffees are produced in small quantities and may sell out or be available only seasonally. We may limit quantities or discontinue any product at any time.
• Errors: we may correct any error in a description or price, and may cancel or decline an order placed at an incorrect price, even after the order is confirmed. If we cancel a paid order because of a pricing error, we will refund you in full.

Your order is an offer to buy. The confirmation screen and any order-received email acknowledge that we received your order; they do not by themselves mean we have accepted it. A contract is formed only when we send you a shipping confirmation. We may refuse, limit, or cancel any order, or limit quantities per customer or household, for any lawful reason, including suspected fraud, unauthorized resale, or unavailability.

Payments are processed by our payment processor, Stripe. Prices are charged in U.S. dollars. By placing an order you authorize us and Stripe to charge your payment method for the total shown at checkout, including shipping and any applicable taxes. We do not receive or store your full payment card number. If a payment fails or is reversed, we may cancel the related order. Any applicable sales tax is calculated and shown at checkout. For reservations, Section 10A sets out when the deposit, the balance and the tax are charged, including your authorization to charge the balance later.

• Fulfillment and dispatch: our coffee is roasted at origin, then vacuum-sealed and frozen at its tasted peak, and held frozen until it ships. Orders ship in the sealed bag at room temperature, without insulated packaging. Orders are dispatched when stock is available, and any estimated delivery window is measured from the date your order ships, not the date you order.
• Shipping cost: shipping is calculated at checkout based on your delivery address, the size and weight of your order, and the available carrier services. For orders of 7 or more bags, signature confirmation is recommended and selected for you at checkout, and you may turn it off; if you keep it, its fee is part of the shipping charge. You will see the exact charge before you complete your purchase.
• Carriers and destinations: we ship only to addresses in the 50 United States and the District of Columbia, via USPS or UPS. Estimated transit times vary by destination and carrier.
• Shipping timeframe: we will ship within the time stated at checkout or, if no time is stated, within 30 days. If we cannot, we will notify you and give you the choice to consent to the delay or cancel for a full refund.
• Accurate address: you are responsible for the delivery address you provide; we ship to the address as entered.
• Risk of loss: all orders are shipment contracts. Title and risk of loss pass to you when we deliver the package to the carrier, and we are not responsible for carrier delays. If your order arrives damaged or incorrect, see Section 9. Where the law where you live gives you additional rights for goods lost or damaged in transit, nothing in these Terms limits those rights.

We do not currently ship outside the United States. We ship only to addresses in the 50 states and the District of Columbia, and checkout does not accept other destinations, including APO/FPO/DPO military addresses and U.S. territories. If we begin shipping internationally, we will update these Terms before accepting international orders.

All sales are final. Because roasted coffee is a perishable food product, we do not accept returns or exchanges, and we do not offer refunds or cancellations, except where Section 4 (pricing errors), Section 7 (shipping timeframe), Section 10A (reservations), or applicable law requires a refund.

If there is any issue with your order, contact us at hello@rubiareserve.com with your order number, and we will work with you to make it right.

Cancellations: orders cannot be cancelled once placed, except a reservation cancelled within its refund window under Section 10A. If you need to change something, such as the shipping address, contact us at hello@rubiareserve.com right away.

EU and UK customers: roasted coffee is a food product that deteriorates after roasting, so the 14-day right of withdrawal for distance sales does not apply once your order has been dispatched. Your statutory rights for goods that are faulty or not as described are unaffected.

A summary of this returns policy also appears on the product page and at checkout. Wholesale orders are governed by separate trade terms (Section 20), not this consumer return policy.

We do not currently offer subscriptions or recurring orders. Every order is a one-time purchase. If we add a subscription option in the future, we will disclose the billing terms clearly and obtain your consent before any recurring charge, and provide an easy way to cancel.

We may offer some rare lots for reservation before they are ready to ship. This Section applies to every reservation. Where it conflicts with another Section of these Terms, this Section controls for reservations; otherwise the rest of these Terms apply, including the arbitration agreement and class-action waiver in Section 16.

(a) What a reservation is. We offer reservations only for lots for which the producer has confirmed an allocation to us for the coming harvest. You need an account to reserve. A reservation is a binding agreement to buy the number of 4 oz packs you reserve, at the pack price shown when you reserve. It is formed when we email you a reservation confirmation, and Section 5 does not apply to it. Until then we may decline a reservation for any reason, and we refund anything you paid. Reservations are personal to you and may not be transferred or resold.

(b) What you pay, and when.

• When you reserve: a deposit for each pack, equal to the percentage of the pack price shown before you pay. You pay no shipping and no sales tax at this point.
• The balance: the rest of the pack price for each pack, plus shipping, plus all applicable sales tax on your whole purchase. We charge the balance when we pack your order to ship, which we do only after the lot has been received into our inventory, or on any later date we tell you. We will email you before we charge it.
• Shipping and tax: shipping is our rate for the carrier and service we choose, to the ship-to address on your account when we pack your order. Tax is calculated on that address at the rates in effect when we charge the balance. Your pack price and deposit are fixed for your reservation.
• Your receipts are labeled “Deposit” and “Balance.” The confirmation screen and email show the deposit, the refund deadline (date and time), the expected ship window and how the balance is calculated.

(c) Authorization to charge your card later. When you reserve, you authorize Rubia Reserve and our payment processor, Stripe, to save the payment method you use and to charge it later without asking you again, for the balance set by paragraph (b), including retrying a charge that is declined. We use the saved payment method only for your reservation. You can replace it in your account at any time before the balance is charged. Your card issuer may update an expired or replaced card automatically. If your bank asks you to confirm the payment, we will ask you to complete it in your account.

(d) Refund window; when your deposit becomes non-refundable. You may cancel a reservation in your account for a full refund of your deposit until the refund deadline shown at checkout and in your confirmation. Unless we state a different deadline, it is 11:59 p.m. Eastern Time on the 14th day after the day you reserve. After the refund deadline your reservation is locked and your deposit is non-refundable, except as stated in paragraphs (e) through (h) or where applicable law requires a refund.

(e) If the balance payment fails. If we cannot charge the balance, we will tell you by email, and you can pay through the link we send or in your account. We hold your order and do not ship it until the balance is paid, and to the extent the law allows, your expected ship window moves back by the time the balance remains unpaid. If the balance is still unpaid 30 days after we first notify you, we may cancel your reservation and release your packs. We may then keep your deposit as liquidated damages and not as a penalty. You agree that it is a reasonable estimate of our loss, which is hard to calculate in advance: we buy reserved lots in advance and in limited quantities on the strength of reservations, hold them in our −40 °C freezer, and may be unable to resell them in time or at the same price. If applicable law limits the amount we may keep, we will refund the excess.

(f) Ship window and delays. When you reserve, we state an expected ship window. We will ship within that window or notify you before it ends. Our notice will give a revised ship date (or say that we cannot give one) and your choice to accept the delay or cancel your reservation for a full refund of everything you have paid. Your refund deadline does not limit that choice.

• If the revised date is 30 days or less after the end of the original window and you do not respond, we will treat your silence as acceptance of the delay.
• If the revised date is more than 30 days after the end of the original window, or we cannot give a revised date, we will cancel your reservation and refund you in full unless you tell us you accept the delay. If we cannot give a revised date, you may cancel at any time before we ship.
• If we then miss a revised date, we will notify you again, and we will not treat silence as acceptance.

(g) Short harvests. If the producer delivers fewer packs than were reserved, we fill reservations in the order they were placed: the earliest reservation confirmed is filled first. If we can fill only part of your reservation, we will tell you. You may then either keep the packs we can fill, or cancel for a full refund. If you keep them, we refund the deposit for the packs we cannot fill and reduce your balance to match. If you do not respond by the date in our notice, you keep the packs we can fill. If we cannot fill any of your reservation, we will refund you in full.

(h) If a lot is cancelled. If we cannot obtain or ship a reserved lot, we may cancel your reservation and refund everything you have paid. Causes include crop failure, export or import restrictions, regulatory action, or an event under Section 19. That full refund is your sole remedy for the cancellation, to the extent the law allows.

(i) Your shipping address. While you are signed in, you may change the ship-to address in your account until we pack your order. We ship only to the 50 United States and the District of Columbia. Shipping and tax for your balance are calculated on the address on your account when we pack your order.

(j) Limits. We may limit the number of packs per customer or household. Packs you already hold in other reservations of the same lot count toward the limit. We may cancel, with a full refund, any reservation that exceeds a limit, appears to be for resale, or that we reasonably believe is fraudulent.

(k) Refunds and records. Refunds under this Section go to your original payment method promptly, and in any event within the time the law requires. We keep a record of your reservation and your agreement to these terms: the terms shown, the date and time, the amounts and the refund deadline. If you dispute a charge with your card issuer, we may share that record with the issuer. Nothing in this Section limits your right to dispute a charge with your card issuer.

(l) Notices. We send notices about your reservation, including the balance notice and any delay or short-harvest notice, by email to the address on your account. Please keep it up to date. A notice is given when we send it.

(m) After your coffee ships. Once your reserved coffee ships, Section 7 (shipping) and Section 9 (all sales final) apply to it like any other order.

The Site and its contents — including the “Rubia Reserve” name and logo, text, photography, design, and product names — are owned by us or our licensors and are protected by law. We grant you a limited, personal, non-exclusive, non-transferable, revocable license to view and use the Site for your own non-commercial use. You may not copy, reproduce, scrape, republish, sell, or create derivative works from the Site without our prior written permission. Other names and marks are the property of their respective owners.

You agree not to use the Site unlawfully; place fraudulent orders; resell our products without our authorization or misrepresent an affiliation with us; scrape or use automated means to access the Site; interfere with its operation or security; or upload anything harmful. We may suspend or terminate access for any violation.

The Site and its content are provided “as is” and “as available,” without warranties of any kind regarding the Site itself. Section 9 explains what to do if there is an issue with your order. To the fullest extent permitted by law, we disclaim all implied warranties, including merchantability and fitness for a particular purpose, and no advice or information you obtain from us creates any warranty not expressly stated here. Some states and countries do not allow the exclusion or limitation of implied warranties, so some of the above may not apply to you, and you may have additional rights under the law where you live.

To the maximum extent permitted by law, Rubia Reserve and its owners, members, employees, and suppliers will not be liable for any indirect, incidental, special, consequential, punitive, or exemplary damages, or for lost profits or goodwill, arising out of or relating to the Site or your purchase, even if advised of the possibility. Our total liability for any claim relating to a product will not exceed the amount you paid for that product. Nothing here excludes liability that cannot be excluded by law, including for personal injury caused by our negligence, gross negligence, willful misconduct, or fraud.

You agree to indemnify and hold harmless Rubia Reserve and its owners, members, employees, and suppliers from any claims, losses, liabilities, and reasonable attorneys’ fees arising out of your breach of these Terms, your misuse of the Site, or your violation of law or the rights of a third party.

PLEASE READ THIS SECTION CAREFULLY. IT AFFECTS YOUR LEGAL RIGHTS, INCLUDING YOUR RIGHT TO SUE IN COURT AND TO PARTICIPATE IN A CLASS ACTION. You agree to this Section when you accept these Terms at account creation or checkout.

• Informal resolution first: before starting arbitration, you agree to email hello@rubiareserve.com and give us 30 days to try to resolve the dispute informally.
• Binding individual arbitration: any dispute that is not resolved will be settled by binding, individual arbitration administered by the American Arbitration Association (AAA) under its Consumer Arbitration Rules, under the Federal Arbitration Act, rather than in court — except as stated below. The arbitration will be held by videoconference or, if an in-person hearing is needed, in the federal judicial district where you live.
• Class-action and jury-trial waivers: disputes will be brought only on an individual basis, not as a class, collective, consolidated, or representative action, and the arbitrator may award relief only in your individual favor. You and Rubia Reserve waive any right to a jury trial.
• Small-claims and confidentiality: either party may instead bring an eligible individual claim in small-claims court. The arbitration and its outcome are confidential, except as needed to enforce an award or as required by law.
• Arbitration fees are allocated under the AAA Consumer Arbitration Rules.
• 30-day opt-out: you may opt out of this Section by emailing us within 30 days of first accepting these Terms; opting out does not affect the rest of the Terms.
• Time to file a claim: except for claims that cannot be shortened by law (including certain consumer-protection, fraud, and willful-misconduct claims), any claim arising out of or relating to the Site or a purchase must be filed within one (1) year after it arises, or it is permanently barred.
• Survival: this Section survives termination of these Terms. If the class-action waiver is found unenforceable for a particular claim, that claim proceeds in court, but the rest of this Section still applies.

These Terms are governed by the laws of the State of Delaware, without regard to its conflict-of-laws rules, together with applicable U.S. federal law (including the Federal Arbitration Act). Subject to the arbitration section, the state and federal courts located in Delaware will have jurisdiction over disputes, except where the law of your home jurisdiction gives you the right to bring a claim there. Nothing in these Terms waives any mandatory consumer-protection right you have under the law where you live that cannot be waived by contract.

We may update these Terms at any time. We will post the updated version with a new effective date, and the changes take effect when posted. Your continued use of the Site after that means you accept the updated Terms. If we make a material change to the arbitration section above, we will take reasonable steps to notify you, and you will have the opportunity to opt out as described in that section.

We are not liable for any delay or failure to perform caused by events beyond our reasonable control, including weather, crop failure, or natural disaster; government actions, export or import regulations, allocations, tariffs, embargoes, or trade restrictions in origin, transit, or destination countries; port or customs delays; carrier disruptions; labor actions; pandemics; and failures of utilities or third-party services.

Wholesale and other trade purchases (by cafes, roasters, and similar businesses) are commercial transactions governed by a separate wholesale agreement and trade terms, which control over these Terms for those purchases. These consumer Terms — including the consumer return policy in Section 9 — do not apply to wholesale orders, and nothing here overrides a signed wholesale agreement. Apply through our wholesale page.

The Site uses and may link to third-party services, including Stripe, Google, our hosting, email, and shipping providers, and others. We are not responsible for the content, products, or privacy practices of third parties; your use of those services is governed by their own terms.

If you send us feedback or submit a review or testimonial, you grant us a perpetual, worldwide, royalty-free, sublicensable license to use, reproduce, and display it in connection with our business and marketing. You confirm your submission is yours to give and does not violate anyone’s rights.

We do not send marketing text messages. If that changes, we will obtain the consent the law requires, provide clear opt-out instructions, and update these Terms and our Privacy Policy first.

• Severability: if any provision is unenforceable, the rest remains in effect.
• Assignment: we may assign these Terms (for example, in a merger or sale of the business); you may not assign yours without our consent.
• Entire agreement: these Terms and the Privacy Policy are the entire agreement about the Site and supersede prior communications.
• No waiver: our failure to enforce a provision is not a waiver of it.
• Contact: questions about these Terms? Email hello@rubiareserve.com.